RunClub
WEBSITE | STRATEGY | SOCIAL MEDIA | EMAIL | PAID ADS
We partnered with RunClub to drive consistent growth across their social media channels and increase lead generation through paid advertising. Our goal was to build a highly engaged community, amplify brand awareness, and convert interest into actionable leads.
Our approach included:
A content strategy designed to foster community, featuring inspiring runner moments, expert insights, and interactive content.
Consistent optimisation of social media engagement tactics, leveraging trending formats and strategic posting schedules.
A data-driven paid ad strategy targeting high-intent audiences, refining creative and messaging to maximise conversions.
RESULTS
5% month-on-month growth in social media following
170% increase in engagement
90% increase in lead generation through paid ads